GEO — Generative Engine Optimization
Source Selection
The process by which generative engines choose which sources to cite in AI-generated answers.
EmergingLast updated: 2026-09-16
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Definition
GEO — Generative Engine OptimizationSource selection is the process by which generative engines choose which sources to retrieve, synthesize, and cite in AI-generated answers. Factors likely include content relevance, authority, freshness, and machine-readability. Understanding source selection is central to GEO.
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