Keywords & Search Intent
Short-Tail Keyword
A broad, high-volume search query, typically one or two words.
CurrentLast updated: 2026-09-16
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Definition
Keywords & Search IntentA short-tail keyword (or head term) is a broad search query, typically one or two words long, with high search volume and high competition. Short-tail keywords are difficult to rank for and often have ambiguous intent. Examples include "shoes" or "SEO."
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