SERP & Search Appearance
Search Appearance
How a page is displayed in search results, including any SERP features or rich results.
CurrentLast updated: 2026-09-16
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Definition
SERP & Search AppearanceSearch appearance refers to how a page is displayed in search results, including standard organic listings and enhanced features like rich results, featured snippets, and knowledge panels. Google Search Console reports search appearance data.
appearanceserpsearch-console
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