AEO — Answer Engine Optimization
People Also Ask Optimization
The practice of optimizing content to appear in People Also Ask boxes.
Industry TermLast updated: 2026-09-16
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Definition
AEO — Answer Engine OptimizationPeople Also Ask optimization is the practice of creating content that is selected for PAA boxes. It involves identifying questions in PAA boxes for target queries, creating content that directly answers those questions, and structuring answers in concise formats that Google can extract.
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